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News, Insights, editorial and comments on hot topics relating to Strategic Partnerships
Managing Your Brand
Business Relationship Management
Managing Your Personal Brand and Value Proposition With an understanding of the skills and traits for influencing in place (see our previous post "The Principles Of Influence") , now we must get back to basics through building and utilizing our “brand” in influencing relationships in business. Your values and beliefs are a critical component of your personal brand and being authentic means acting according to your values and beliefs. You would then have a “consistent brand image”. There should be…
The Principles of Influence
Business Relationship Management
Achieving your goals as a Business Relationship manager begins with clarifying some core principles of what you do and why mastering influence impacts your effectiveness. The goal of the Business Relationship manager is to become a Strategic Partner. In order to do that, you will need to master influencing people. Self-assessment is important. To measure your effectiveness in influencing people you will need to have an appreciation of your own Emotional Intelligence (EQ) and Political Intelligence (PQ). This provides a…
