How Can We Demystify the Digital Future for Our Organisation and Make It Relevant and Meaningful?

Strategy Management

Baxter Thompson Ltd, Ausrine Zygaityte
Image courtesy of &

Quite often, organisations are reactive rather than proactive. We find it difficult to plan even six months into the future, yet find ourselves ill-equipped for sudden changes when they do occur.

Odoo Members

To answer this question, we need to have clear outcomes that reflect the values of our customers – That's done through Value Management. Secondly, as part of our innovation practice, we can test different digital products and services to see if they fulfil customer expectations by creating prototypes as options to consider.

Selecting The Best Prototype To Achieve The Outcome

These prototypes provide the lessons learnt and options to inform our strategy on what works and what doesn't. Thirdly, we find a business model that can sustain the long-term competitive advantage for the company employing these new digital services. Finally, as we repeat these steps, we need to align the different parts of the organisation through clearly articulating what activities will make the future digital vision a reality. Each of these activities is needed to define the future digital vision.

Odoo CMS - a big picture

Find out about the other four competencies that enable a successful digital transformation.

Click Here

Find out more about our public workshops.

Click Here

Discover our perspective on Strategy Management.

Click Here

Back to Top